A newly inaugurated museum in Casablanca is bringing the city’s rich history to life, tracing its urban and social transformation from the early 20th century to today. The Casablanca Memory Museum offers visitors a glimpse into the city’s past through a collection of archival documents, historical photographs, maps, and artwork.
Upon arrival, visitors are welcomed by an outdoor exhibition featuring striking stone and marble sculptures displayed in the museum’s garden.
According to Hajar el-Bakkari, the museum’s assistant curator, the current temporary exhibition highlights Casablanca’s architectural and urban development. The museum itself is housed in the historic Villa Carl Ficke, a neoclassical landmark built in 1913 during the French protectorate period. Originally constructed for German merchant Carl Ficke, the villa’s design—featuring arches, columns, and expansive windows—was the work of Italian architect Ulysse Tonci, who played a key role in introducing European architectural styles to Morocco.
Over the decades, Villa Carl Ficke has served multiple functions, including as a detention center, before falling into disrepair. The building underwent extensive restoration between 2016 and 2022, with a focus on reinforcing its structure while preserving its original aesthetic.
“Our goal was to maintain the historical integrity of the villa while ensuring it remains a vibrant cultural space,” said el-Bakkari.
Visitors like Fadila Tazi have been captivated by the museum’s charm. “This place is absolutely breathtaking. I’ve heard so much about its incredible history, and seeing it in person brings back so many memories,” she shared.
Since opening on February 27, the museum has attracted local residents, students, and researchers eager to explore Casablanca’s heritage. Its founders aspire for it to become a hub for historical study and cultural dialogue, solidifying its place as a must-visit destination for both locals and tourists.